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Welcome to Positively Africana, LLC!

We're not just a gym, dance studio, or store. We're a movement that aims to transform bodies, minds, and hearts. Embracing Africa's essence, we infuse it into every aspect of our lives.

Join us on a journey of self-discovery, cultural immersion, and personal growth. From vibrant dance classes to empowering fitness programs, our experiences create a positive shift within ourselves and our community.

Beyond physical activities, we value unity, diversity, and inclusivity. Together, let's inspire, empower, and uplift one another as we celebrate Africa's beauty and richness.

Visit our website to explore our mission, classes, retail store, events, and incredible community. Be a part of the Positively Africana movement, shifting bodies, minds, and hearts in unison.

Weekly vendor events with the Positively Africana Store are in Massachusetts, Connecticut, and Rhode Island!

Our next vendor event is The 164th Belchertown Fair & Parade


The 164th Belchertown Fair & Parade is just around the corner, happening on September 22, 23, and 24, 2023. This community fair is not just any ordinary event. It's a celebration of our rich agricultural roots and vibrant growing community.

Prepare for a weekend filled with endless family-friendly activities to keep everyone entertained. And guess what? Most of these activities won't cost you a dime, ensuring everyone can enjoy the fun and create priceless memories together.

But wait, there's more! We invite you to visit the Positively Africana Store, where you'll find a treasure trove of exclusive, high-quality jewelry, accessories, bold prints, and intricate designs. Every item in our store is a true testament to the beauty and creativity of Africa. We can't wait to share these one-of-a-kind pieces with you!

This extraordinary community event brings together volunteers, town departments, and sponsors, all working hand in hand to create an unforgettable experience. With an impressive annual turnout of approximately 35-38,000 visitors, it's clear that this fair holds a special place in everyone's hearts.

Don't forget to spread the word about this incredible event and the Positively Africana Store.

If you have any questions or need further information, don't hesitate to reach out. Wishing you a fantastic day, and we can't wait to see you at the fair!

We will be away for a Two-week Sales Adventure in Topsfield

Wow, get ready for a fantastic time at the Topsfield Fair! From September 29 to October 9, 2023, you can be part of an incredible experience that will fill your heart with joy!

This fair is not just any ordinary fair, my friend. With nearly 600,000 attendees and an average of 55,000 visitors daily, it will be a celebration! The atmosphere will buzz with positivity and excitement as people come together to enjoy Positively Africana!

From thrilling rides to delicious food and charming exhibits to live entertainment, there's something for everyone at the Topsfield Fair. It's a fantastic opportunity to create unforgettable memories with your loved ones and immerse yourself in a community gathering that radiates happiness!

So please mark your calendars, gather your friends and family, and join us at the Topsfield Fair for a lot of happiness! Don't miss out on this incredible celebration of joy and togetherness. Let's make it a truly unforgettable experience!

 We are very excited to introduce you to one of our Congolese makers.

Meet  Francine.



“Hi! My name is Francine, and I make clothes businesswomen can wear while they change the world. I love seeing women look bold in the clothes I make. My specialty includes suits, blazers, coats, professional dresses, tops, skirts, and more.

I started to make clothes when I was 19 years old after I finished high school. I always wanted to work and support myself financially, so I decided to get professional training in sewing. This allowed me to start my own tailoring business in my hometown of Goma, Democratic Republic of the Congo (DRC).

I was a struggling artist having trouble providing for myself even though I worked hard every day.

I met Aimee Salmon through her family connection here in the Congo. One of our clients told me that Aimee’s company is creating employment opportunities for African women and artists, especially Congolese women. So, I reached out to Aimee’s mother and sister, and they gave me her contact information. I texted her on WhatsApp, she replied to schedule a phone call. I told her about my passion for making people feel good in the clothes I make, and that my specialty is corporate wear. Aimee hired me as her Congolese supplier, and she is paying me more than I can earn selling only here in Goma. Plus Africana buys from me in larger quantities!

I can say working with Africana is a game changer, and I can now plan for a bigger future with my own sowing equipment and shop. Thank you, Africana!”

Working with women in the Congo last few months has given us a larger purpose and meaning to the larger vision of Africana. We are so grateful for all the hard work and talent they share with us in the USA.

We are Congo 🇨🇩

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Feedback from Vendor Event organizer!


“Positively Africana was an amazing vendor at our Loc’d in Hair event. The owner brought so many beautiful authentic pieces!!! Her presence is so important because we don’t often get to have vendors who represent the motherland in its truest form with real pieces made by African artists!


The dolls were my favorite part! I really do believe that there needs to be a black doll in every home! And Classroom!! It was amazing for the little girls who did attend to see dolls that look like them with curly hair because so often in our society, beauty is portrayed as people who don’t look like us. So it is so important for us to have businesses like Positively Africana at our events!!” ~ Diane Arias

Join the fitness revolution at Positively Africana, LLC!

Looking for high-quality group exercise classes and Small Group Training? Look no further! Our classes cater to all ages and fitness levels, ensuring everyone can achieve their goals.

Why choose us? Because we believe in the power of community! Join our classes to make new friends, have a blast, and boost your strength, endurance, and energy levels.Ready to get started? Visit our website and head straight to our "Book Now" page for Group Exercise Classes.

Don't miss out on this incredible opportunity to transform your fitness journey!

Note: Please keep in mind that classes are not held on holidays or special events when the Positively Africana studio is closed. Stay tuned for updates on our website and social media platforms


Meet SuSu Min Aung, our new Zumba Instructor! A former client!

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Join me, SuSu, at Positively Africana as I kickstart your weekend with an electrifying Zumba class!

Let's dance, sweat, and have a blast together every Thursday from 7 PM to 8 PM at Studio 116, 460 West Street, Amherst, MA. It's a golden opportunity to be part of this incredible fitness community that has shaped my own journey.

Let's inspire each other, uplift spirits, and embrace the joy of movement through Zumba! Don't miss out—come join the party and let the rhythm guide your heart!

Book here:

Our Happy Clients

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“"I do multiple virtual Zumba and Afro dance workouts with Aimee each week. I was hesitant about the Strong class as I was sure it would be beyond my ability or just too intimidating, but I was intrigued by the idea of adding something new. At almost 74, trying new things can be so rewarding. I was so happy to find the workout both interesting and exciting as I tried new moves, adapting in my own way as I felt I needed to. I see it as an accomplishment! Not scary, not beyond my capabilities but an additional way to approach staying healthy and happy.

I think Aimee is one if the best instructors to learn from. I always feel I can follow her and I can easily adapt to my needs as she includes and shows variations to try. This Strong Nation class is different than other classes but also familiar at the same time. Great moves, great music. Thank you Aimee for opening the door to this new kind of workout.”

~Maddy Etkin

I LOVE both the Zumba and strength training classes with Positively Africana. The music is amazing, the energy is so positive and uplifting, and literally within minutes of class starting I feel the stress of the week start to melt away. By the end of class, I feel 100% better than when I arrived.



Aimee creates a super welcoming and inclusive environment and provides an awesome workout for all abilities. She makes the dance moves easy to follow for novice and experienced dancers alike.


And the best part is it doesn't feel like work! It is pure fun. Come join us!! ~ Celia Maysles

The Positively Africana Community Night is once a month when we don't have vendor events. Stay tuned for another night of community joy and connection!


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